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How To Vote

The infographic informs viewers how to vote in the upcoming 2024 Presidential Election. The style of the video is an homage to American designer April Greiman. Incorporating a similar style, the infographic mixes typography and motion graphics to create visual interest.


Storyboard

00:05:00

Video begins and shows a confused subject who does not know how to vote. Googly eyes are shaking as papers and ballots float around.
00:010:00

Two political parties: Democrats and Republicans appear on each side of the ballot that voters write on.
00:15:00

Rays are shooting out from the middle. The shape in the middle pops up. Text emerge from the middle as well on how to vote.
00:20:00

Columns rise from the bottom. Shapes in the background are floating. Percentage pop up on top of the bars.
00:25:00

Columns pop up from the bottom at an angle. It shows which generation votes the most versus the least.
00:30:00

Some text are coming from the side or fading in. The boxes in the background are flashing in bright colors with texture on top.
00:35:00

Last way a voter can vote: at an institution. This could be a library, college, etc. Video clip of feet running to the library.
00:40:00

Hand rises from the bottom of the square in the middle. Images of happy people falling and overlapping.
00:45:00

Final message urging people to vote. A finger pointing to the viewer is floating. The American flag is waving in the back and stars are flying across the screen.


Results

Following April Greiman's use of typography, vibrant use of color, and abstract shapes, the infographic is able to present information on how to vote whether it is by mail or in-person. 

Viewers are educated due to a format where they can absorb information easily and encourages those to vote with enthusiasm.
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